Sergio Tijero

— —:— — Lima, PE (UTC−5) available for new work Q2
ES
#01 / Projects
selected client systems

A broader look at real client work.

A selection of websites, catalogs, ecommerce builds, and headless systems delivered for businesses in different industries.

#04 / Selected work
problem → solution → result

Systems I've shipped, each solving a real problem.

/ 01Featured
Headless Website

Tambo Ilusion

AstroReact IslandsWordPress HeadlessSEO
Challenge

A content-heavy retreat site needed a clearer journey across lodging, retreats, and nature experiences.

Solution

I structured the experience around storytelling, service clarity, and reservations using a headless WordPress + Astro setup.

Outcome
Headless launch

Performance-first frontend, selective React islands, and a CMS workflow built for ongoing editorial control.

/ 02Featured
B2B Catalog

HACSA

WordPressWooCommerce CatalogWhatsAppTaxonomy Design
Challenge

The business needed a structured industrial catalog and lead generation flow instead of a traditional checkout.

Solution

I organized products by industrial process and adapted WooCommerce into a quotation-oriented catalog with WhatsApp contact.

Outcome
Catalog conversion

Taxonomy, navigation, and CTAs now support B2B discovery and quotation requests instead of one-click purchase.

/ 03Featured
eCommerce

The Homebrewer Peru

WooCommerceProduct VariationsMaintenanceOptimization
Challenge

A real store with technical brewing equipment needed to support large catalogs, complex products, and active sales.

Solution

I worked on a WooCommerce setup built for variations, pricing ranges, and long-term optimization of technical product pages.

Outcome
Active commerce

The store supports real transactions across equipment, supplies, fermenters, and higher-ticket brewing systems.

/ 04Featured
Brand-led eCommerce

Pratelli

WordPressWooCommerceElementorUX for Conversion
Challenge

The online store had to feel curated and design-led while still helping users move toward purchase or design assistance.

Solution

I supported a WooCommerce + Elementor experience focused on branded presentation and conversion-aware product pages.

Outcome
Branded store

The result balances ecommerce functionality with aesthetic positioning and personalized design support.

/ 05Featured
Headless Portfolio

Kamiru.art

AstroReact IslandsWordPress HeadlessCustom Frontend
Challenge

The artist needed a visual-first portfolio that felt personal and non-template while remaining editable.

Solution

I combined a headless CMS model with a custom frontend to support flexible content and a more expressive layout.

Outcome
Creative system

The site reinforces artistic identity instead of forcing a conventional portfolio structure.

/ 06Selected
Technical Catalog

Durantis

Industrial CatalogB2BInformation Architecture
Challenge

Industrial buyers needed a clearer way to explore sealing and coding equipment without friction.

Solution

I structured the offer around technical products and operational use cases instead of generic merchandising.

Outcome
Operational clarity

The catalog better communicates efficiency-focused tools for businesses evaluating industrial equipment.

/ 07Selected
Agency Website

Oceaniko

MessagingBrand PositioningAgency UX
Challenge

The agency needed positioning that highlighted strategy, branding, and measurable business outcomes.

Solution

I shaped the site around service clarity, value communication, and performance-oriented messaging.

Outcome
Sharper positioning

The website now supports a more strategic narrative around ROI, branding, and results.

/ 08Selected
Corporate Website

Corporacion Lau

Corporate WebArchitectureB2B Messaging
Challenge

The company needed a site that presented glass and aluminum solutions with more technical clarity and trust.

Solution

I organized the corporate offer around construction and architectural applications backed by experience.

Outcome
Corporate presence

The site better communicates its track record and technical focus for construction clients.

/ 09Selected
Construction eCommerce

Corporacion Lau Sika

eCommerceConstruction MaterialsCatalog Strategy
Challenge

A distributor with a broad construction catalog needed to serve both B2B and B2C purchase behavior.

Solution

I helped structure the product offer for both direct sales and category discovery across construction materials.

Outcome
Broad catalog sales

The experience supports a larger product base while keeping navigation usable for different buyer types.

/ 10Selected
Corporate Website

Tiger Fuel

Corporate WebLogisticsTrust Signals
Challenge

A fuel transportation business needed a trustworthy presence aligned with logistics, safety, and reliability.

Solution

I focused the site narrative on operational reliability, transport expertise, and business credibility.

Outcome
Trust-first presence

The site supports the company with clearer positioning around fleet operations and safety expectations.

Need something similar?

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